WhatsApp adds ‘Buy’ button that allows Users to Make Purchases Within Chat

WhatsApp now has a new shopping button to help people check out available products and make purchases within a chat. It make it’s easier for people to discover a business’ catalog so that they can know about goods or services it offers.

Users will see an ‘Add to Cart’ button when viewing a WhatsApp Business catalogue. It’s like e-commerce site or mobile app, WhatsApp will now provide users with the option to add or remove one or more items from their carts.

WhatsApp Brings New 'Add to Cart' Button to Enhance Shopping Experience | Technology News

This will allow users to add multiple items from one trade to a cart and share it with the seller to place the order directly through the application. Once the items are added to the cart, the seller will reply to confirm the order.

Payment should be done by using WhatsApp Pay to complete the order.

“We will expand ways for people to check out available products and make purchases right from a chat, the statement added, and further WhatsApp said that more than 175 million people message a WhatsApp Business account every day. The company said that according to its research, people prefer to message a business to get help and they’re more likely to make a purchase when they can do so.


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